The Most Powerful Free Marketing For Businesses

Car wrapping and commercial vehicle branding is an effective and cost-efficient way of marketing businesses, and has proven to be an effective marketing tool for a variety of industries, including trade, retail and hospitality.

 

Cost efficient

Billboards, TV commercials and radio advertisements are all effective marketing tools but are needless to say, expensive. You would need to pay huge rent for billboard space and air time on TV and radio, and these would need to be renewed again, usually at a higher rate, once the contract ends.

Commercial vehicle wrapping on the other hand is both effective and cost-efficient. It’s an outdoor and mobile advertising tool in one. Car wraps draw attention from people at a minimal cost and are designed to be changed easily so you wouldn’t need to worry about the vehicles paint and body being damaged. It’s not only a fantastic advertising tool but it also keeps your vehicles in good shape, protective from any dents and scratches.

Maximises use of asset

Car wraps make good use of our company car or van investments. Instead of your business cars being used solely for transportation, you can now also use it as a marketing means. Every time your company car leaves the businesses premises to deliver goods or services, it’s also mobile advertising all at the same time!

It’s a clever strategy as business vehicles travel around frequently, usually around the local area and sometimes further afield. Even when the vehicles are parked in the office or along the streets, it’s still advertising for the business.

Increases consumer reach

For billboards and road side ads, consumer reach only goes as far as where the board is situated – you can’t expect people who don’t travel in that location to see your ad. TV and radio advertisements only cover the market who are tuned into these media platforms – not to mention you have to choose peak hour-airtime to receive the maximum attention: and that can get pricey!

Car wrapping can increase consumer reach with very little effort required. Even with your business cars just parked along the road, or caught in traffic, your car-wrap message already reaches your potential clients.

 

So, if you’re up for some marketing savings and optimising business cars, car wrap advertising really does increase your brand recognition and makes the best out of those traffic jams!